The analogy of building a better mousetrap also applies to the hair care industry when discussing boosting volume in hair. When I began to research the many hair care lines available and how many different products were in market to solve the “limp” or “thin hair” problem, I was amazed to find so many alternatives. What impressed me most was not so much the sheer number of options but that every company had a different remedy or combination of chemicals or nutrients to solve the volume problem. I figured that these all couldn’t work – or could they?